Timeline of The General® - The General Insurance Mascot
In 1963, The General® began selling insurance under the company name Permanent General Agency. Over the years, The General have sold insurance through various companies including Permanent General Assurance Corporation (Permanent General® or PGAC® for short). Although the adorable mascot didn’t join the ranks until a few decades later, The General® brings over 50 years of experience to the table in the Auto Insurance business. The General is proud of its long history! Take a look at how The General has evolved over the years…
The company begins offering its insurance product through The General®!
The General® adopts an additional logo!
The General® gets a slogan, which we still use today!
Auto insurance for less, The General says Yes!®
PGAC® updates its logo and operate our service site, myPolicy, under that name for existing customers!
The General® gets a makeover! He still has a giant phone, but now he is 3D!
The General® finally upgrades his phone, which is a good thing because The General launched its mobile site in April 2011!
The General® gets his most recent makeover. He wanted to look his best to welcome the new owners of The General Insurance, American Family Insurance®!